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Overview Selecting the right company can make all the difference in completing your final project. The Module One short paper task is designed as preliminary work that will help you in completing Milestone One: Introduction and Broad Strokes of the Expansion Plan, due in Module Three. Below are some hints to assist you with your […]

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Overview: For the final project in this course, you are tasked with launching a product and accompanying marketing campaign in the international market of your choice. You will select a specific international market in the world, excluding the United States, and a specific product, and then assess the marketing conditions in the international market in […]

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Final Project Company Selection and Preliminary Recommendations Overview: For this task, you will choose and examine a publicly-listed company—one that you are considering analyzing for your final project—and make preliminary recommendations on global market expansion. Prompt: First, review the Final Project Guidelines and Rubric document so that you understand the scope of the final project. […]

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Overview Marketing and product sales are the lifeline of any business and the thorough knowledge of international marketing practices is a necessity for aspiring practitioners in international business. Analyzing marketing opportunities in international markets and creating marketing campaigns are skills that will help you succeed in global organizations. The final project for this course is […]

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Overview Marketing and product sales are the lifeline of any business and the thorough knowledge of international marketing practices is a necessity for aspiring practitioners in international business. Analyzing marketing opportunities in international markets and creating marketing campaigns are skills that will help you succeed in global organizations. The final project for this course is […]

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Overview The final project for this course is the creation of a comprehensive negotiation plan. As more companies expand their focus to include foreign markets and suppliers, it is becoming essential for business professionals to possess the unique skills necessary to carry out international negotiations. Professionals working in international markets must adapt their negotiation strategy […]

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Overview Milestone Four will consist of a conflict management strategy to address any conflicts that arise during the negotiation process. Based on previous research into the selected country’s business ethics and values, students must devise a conflict management strategy that is harmonious with the culture and other aspects of the country. Students must explain how […]

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Milestone Four will consist of a conflict management strategy to address any conflicts that arise during the negotiation process. Based on previous research into the selected country’s business ethics and values, students must devise a conflict management strategy that is harmonious with the culture and other aspects of the country. Students must explain how the strategy can be implemented to ensure no harm is caused to the business relationship.

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